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In case you have not noticed from your Google Analytics account yet, Google has recently added 7 new features into the already useful site traffic analysis tool. These new features are – Analytics Intelligence with Custom Alerts, Expanded Goals and New Engamenet Goals, Expanded Mobile Reporting, Unique Visitors Metric, Advanced Analysis Features, Advanced Segments and Custom Reporting Templates, and Multiple Custom Variables. So, briefly here’s what each of these features can do for your Google Analytics account: Analytics Intelligence with Custom Alerts – monitors your site’s data patterns on a daily, weekly and monthly periods. It brings up significant data trends and insights and lets you create custom alerts for monitoring site dimensions and metrics. Expanded Goals and New Engagement Goals – lets you track site conversions per up to 20 goals. It also measures user engagement and branding success through Time on Site and Pages per Visit. Expanded Mobile Reporting – lets you track your mobile websites performance through your iPhone or Android phones. It lets you track non-Java-Script enabled phones as well. Unique Visitors – a nice feature that tracks how many actual visitors with unique cookies got into your sites Advanced Analysis Features – find deeper meaning into your Analytics data with pivoting, secondary dimensions and advanced table filtering features. Share Advanced Segments and Custom Report Templates – allows you to share URL link for Advanced Segment and Custom Report to any Analytics user. This will import the pre-formatted template into the person’s account. Multiple Custom Variables – lets you customize Google Analytics for collecting unique site usage data. It also lets you define and track visitors based on various attributes – visitor, session and page-level. Overall these are nice addition to the already powerful features of Google Analytics. And these more than add for the reasons why Google Analytics is the only site-monitoring tool that I’ve used since I started managing my blogs. In case you want to learn more about these new Google Analytics features, you might want to join this webinar . Check out the SEO Tools guide at Search Engine Journal . Google Analytics Unloads 7 Powerful
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TrakkBoard is Adobe Air tool allowing to manage multiple Google Analytics account from your desktop. Trakkboard enables you to look at data from different Google Analytics accounts and profiles on your desktop and to compare them with each other without being logged in at Google Analytics. The main benefits of using the desktop utility is the ability to see any important performance indicators of multiple websites at a glance: See multiple report types on one dashboard; Compare data from different Google Analytics accounts as well as from different Google Analytics profiles; Arrange dashboards to adjust them to your needs (e.g. arrange dashboards by topics, tasks, or websites); Quickly change between different display options; Define time spans, which can either be updated automatically or protected from changes. To get the application you will have to provide your email address, click the verification link inside the email message and finally get the licence key: Now download and install the tool: you will have to provide your license key, create a password and specify your Google Analytics login details at the final steps of installation process. Now click “ Add a New Widget ” (Trakkboard’s widgets are small windows which show chosen data from Google Analytics), and from the drop-downs, select: Your Google Analytics Account; Google Analytics Profile; Data to display (visits, visitors, pageviews, medium, source, top/flop keywords, bounce rate, time on site, goals); Time frame; Now at your dashboard you will be able to see all your created widgets on one page (tip: to separate data related to multiple sites, add new tabs): Add another Google account: If you have several Google Analytics accounts, you can add more via the control center: The tool was reviewed under SEJ policy . Check out the SEO Tools guide at Search Engine Journal . Monitor Multiple Google Analytics Accounts with
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dashboard,
desktop,
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widgets-on-one
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Hello and welcome to another week in the world of goodiness from the trenches. My name is Dave, and I am a Seriously Obsessed Search Geek (or SOSG ). I shall be your guide in this is our second edition of weekly geek reading for those that can’t get enough. It was a fun week with asshats, crap hats and SEO sucks to boot! And oh yea, there was also a TON of other great reading too… (we do so love a drama don’t we?) Anyway, on with the show shall we? Lead
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