Harvest Business and Internet Blog » Posts for tag 'domain'

Why Conversions Can Be a Messy SEO Metric

Seems I am still running into SEOs that believe, however misguided, that conversions are somehow their domain. This seems speak to the fact that many search optimizers may not have a grip on the marketing model. While I’m not as well versed as I once was, let’s at least take a stab at this… For starters there are simply too many potential factors out of the average SEOs control that can affect the over-all conversion rate on a given website/page. I know this is unlikely a popular view, but hear me out for a few moments.

Tags:advice, conversion, conversions, domain, pay for performance, poorly-targeted, sales, serp

Identify Most Powerful Pages with SEJ Tools

First, let’s define what we understand by “powerful” here: these are web pages that have achieved highest rankings and / or are receiving most referrals. There may be multiple reasons why you would want to single out the most powerful pages of a website: (!) Find pages with the highest potential (by pushing just a bit you’ll be able to achieve top positions); (!) Find which pages you’d like a backlink to your site to be placed (for most exposure); (!) Analyze your competitor’s strengths (and, possibly, where you can do better); etc SEJ tools give you a great way to identify most powerful pages of any website with just a few easy steps: 1. Go to “ Search Assistant ” which hides behind “Research” link; 2. Choose the first option (researching by the domain name), provide the site domain and click “ Analyze “; 3. The tool generates top 100 highest Google rankings of the domain and returns the results in a handy table where you can see: The key phrase; The domain position in Google SERPs; Traffic % (the % of referral traffic this phrase generates from Google); Number of results for this phrase search; Average cost per click of this phrase; Average monthly search volume of the phrase. 4. Now, the best thing about the table is that it can be sorted by any of the columns, so you can play with it identifying most powerful pages based on: It’s current position in Google; The phrase CPC; The phrase search volume: Check out the SEO Tools guide at Search Engine Journal . Identify Most Powerful Pages with SEJ

Tags:competitor, domain, domain-position, domain-rankings, identify-most, search-engine, seo, tools

How to Track Competitor Search Engine Rankings with SEJ Tools

SEJ tools have a very handy SERPs tracking option that allows you to track rankings of multiple keyword sets in Google, Yahoo! and Bing. But beside just monitoring your keyword positions, the utility gives you one more really useful option: compare your rankings with your closest competitors. Here’s a quick how-to: 1. Start by adding the keywords to the tracker: there are several ways to do that: Add keywords manually: go SERPs > Keywords and add one keyword per line or upload a CSV file; Analyze your on-page keywords and generate keyword suggestions from there: go RESEARCH > Research Assistant , provide your URL and let the tool extract keyword from the page. Now just select those you find useful enough and add them to the tracker; Analyze your domain rankings: go RESEARCH > Research Assistant , provide your domain and let the tool check your current rankings. Choose the words you want to track and / or improve rankings and add them to the tracker: 2. Once the list of the words to track is more or less complete, add your competitor(s) you want to compare: go SERPs > Competitors and add your competitor. Now, go SERPs > SERP tracker and enjoy a handy interface that will allow to easily compare your rankings: Enjoy! Try 30 Day Free Trial of SEJ Tools with No Credit Card needed to Sign Up … You’ll LOVE SEJ tools ! Check out the SEO Tools guide at Search Engine Journal . How to Track Competitor Search Engine Rankings with SEJ

Tags:credit-card, current, domain, love, rankings, research, search, search-engine, seo, tool, tools, tracker, utility, words, yahoo

Godaddy Forwarding and Masking Domains

I have a bunch of domains I haven’t been able to pay much attention to nor had I moved off Godaddy’s parked domain pages. In the past forwarding domains from a Godaddy account was arduous at best. Today however I was pleasantly surprised when I went to forward one of my domains to my business blog SearchMarketingCommunications.com Godaddy Forwarding and Masking Godaddy has upgraded their domain forwarding and masking function to an Ajax based user interface since the last time I made any account changes. What an improvement – Godaddy!

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Godaddy Forwarding and Masking Domains

Tags:attention wars, Business, domain, domains, forwarding, godaddy, godaddy-forwarding, interface-since, parked-domain, search, since-the-last, their-domain

5 Useful Reverse Domain IP Checking Tools

There are a lot of people who are sure domain IP address as well as domain IP neighbors have nothing to do with SEO. I’ve been in SEO long enough to be sure in only one thing: there are only a few very basic theories we thing we can be sure about. Most theories are too fuzzy and complex to be clear to anyone. Today’s tools are quite simple and basic but you should seriously have a couple of them bookmarked (at the end of the post I’ll link to the cases when those tools may turn useful): Tool Main Feature Additional Features Domain neighborhood checker Domains hosted on any given IP or subnet Ranks your IP neighbors by their link power YouGetSignal.com Sites hosted on the same IP Highlights sites that appear to have explicit content SitesOnMyIp Sites hosted on the same IP Each site preview TraceBullet Domain to IP address WhoIs Lookup, check port, etc. MyIPNeighbors Sites hosted on the same IP – Now, a few screenshots and details for you to see how the tools work: Domain Neighborhood

Tags:alphabetical, attention, browsing-prove, domain, domains, lookup, neighborhood, network, search-engine, seo, theory, tool, tools, useful-reverse
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