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For those who value Google’s often delayed toolbar pagerank, Google is giving you all a nice New Year’s Eve present – the annual page rank update. It seems Google is now making this an annual gig as it also made a toolbar pagerank update the same time last year. Let’s see now, the last time Google had a Toolbar PageRank update was last October . So it looks like a New Years 2010 pagerank update is just about the right time since many site owners are probably expecting it to kick off their New Year 2010. So, with that I’m officially greeting you all – Happy New Year. May all our sites’ PageRank reach new heights next year! But for SEO workers, we all know that Toolbar PageRank is not really that relevant anymore because this page rank is oftentimes delayed and does not really give site’s real-time page rank. But if you still value the Toolbar PageRank, check out your site’s page rank now and see if it got bumped up. Check out the SEO Tools guide at Search Engine Journal . Google Toolbar PageRank Updating for New Years
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Yesterday Google announced the launch of its new URL shortening service which will be used in conjunction with the Google Toolbar and the Feedburner RSS service, where it is currently being tested. Google is planning to make it available as a stand-alone product once they’ve proven it to be useful and if well received. The widespread launch of Goo.gl could instantly position Google as the front runner in URL shorteners especially if they come out with a TweetDeck style Chrome extension or an east tweet device for their Google Toolbar. SEJ is currently holding a poll to gauge user interest in Goo.gl. Will You Use the Google URL Shortener Goo.gl? If you chose Other , or have your own thoughts on Goo.gl, please feel free to share them in the comments below. Check out the SEO Tools guide at Search Engine Journal . Will You Use the Google URL Shortener
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The order of battle for Google this week seems to be on URL shorteners. This has been quite a trend on Twitter and Facebook with various third-party URL shortener sites offering this kind of service. But while others offer it as a stand-alone service, Google is taking the URL shortening thingie on a different approach – via Feedburner and Google Toolbar . As mentioned by the a post from the Official Google Blog , Google’s URL Shortener is offering a service based on the following: Stability: Google’s scalable, multi-datacenter infrastructure provides great uptime and a reliable service to our users. Security: As we do with web search, shortened URLs are automatically checked to detect sites that may be malicious and warn users when the short URL resolves to such sites. Speed: At Google we like fast products and we’ve worked hard to ensure this service is quick. We’ll continue to iterate and improve the speed of Google Url Shortener. To use Google’s URL Shortener, you need to have either Google Toolbar. When you share a website or blog via the Toolbar and you selected Twitter, the link will automatically be shortened when posted as a tweet. It works similar to other URL shortener that you have already used in Twitter before. The shortened URL always begin with “http://goo.gl/” For Feedburner, the URL shortener feature offers something else aside from letting you share links. You can try this out by going to Feedburner Publicize Tab’s Socialize service. Then add the Twitter account to which you would like to post items from your Feed. After doing this, you can either start sharing all your feeds to Twitter or customize which feeds you want to share to Twitter and how exactly you want them to look like when you send them as a tweet. Google said that URL shortener is currently being tested yet. Hence it was rolled out as a feature of Google Toolbar and Feedburner. But they are planning to make it available as a stand-alone product once they’ve proven it to be useful. I’m pretty sure it will soon be available on a wider audience pretty soon. Check out the SEO Tools guide at Search Engine Journal . Introducing Google’s Own URL
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