•
Ever since my last year’s post on the differences between the Facebook fan page and Facebook group ( which needs an update by the way ), people are contacting me with various questions related to the topic. One of the most frequent questions is about the most effective ways to promote a Facebook fan page. So here you go: the most effective, not really difficult to implement and quite obvious ways to promote your fan page : Round 1: Create fresh content for people to want to
Tags:
Business,
facebook,
facebook-static,
fan-page,
friends,
internet,
personal,
search-engine,
seo,
tools
•
Don’t look now guys, but only 16 months after it was officially released, Google Chrome is now the world’s no. 3 browser , based on Net Applications’ web browser usage data for December. What makes this more interesting is that Chrome has edged out Apple Safari which has been occupaying the third spot next to Internet Explorer and Internet Explorer. Google Chrome registered a 4.63% market share while Safari got 4.46% making it the no.4 browser for the first time. It is also worthwhile to note that Google just released the beta editions of Chrome for both Mac and Linux so it is most likely that this brought a sudden surge to its market share. While Safari may have slipped down to the no. 4 spot, it still managed to increase by 0.1%. Not unlike IE and Firefox which both suffered minor setbacks with 0.92% and 0.1% decrease in market share respectively. Joining Google Chrome and Apple Safari with increases in market share is Opera’s web browser which managed to get 2.4% of the browser market. Net Applications’ data was based on usage share from the 40,000 sites it monitors for clients. This amounts to 160 million unique visitors monthly. Check out the SEO Tools guide at Search Engine Journal . Google Chrome is Now the No. 3
Tags:
apple,
applications,
based-on-usage,
browser,
chrome,
internet,
opera,
search engine news,
search-engine,
tools,
web-browser
•
I find it sad that many people are absolutely unaware of Google advanced operators, or even if they do know about the advanced search, they never use it. I for one use Google advanced operators all the time: when doing on-page diagnostics; searching for backlink opportunities, doing competitive research, etc, etc So in this post I decided to share the best tools and tutorials that will help you remember and learn to use the advanced search (if you are not using it already): Advanced search
Tags:
ability,
browser,
custom,
google-advanced,
guide,
internet,
search,
search-engine,
search-engines,
seo,
time,
tool,
tools,
windows,
yahoo
•
Google Talk is becoming one of the most popular IMs ( maybe that’s only my impression because most of my friends are SEOs and Googlers but I haven’t had the need to start any of my other instant messengers for ages ). So here’s the good news: you can use Gtalk not only for chatting – with the following Google Talk Bots you can have much more fun with your favorite IM! 1. Gtalk Feed Reader
Tags:
arabic,
chat-room,
french,
friends,
googlers,
internet,
people,
search-engine
•
We are in the midst of the largest algorithmic changes to Google’s relevancy since the Florida Update of 2003, and perhaps even the largest change for how marketers approach search since Google and Inktomi revolutionized the concept of citation based rankings. The interesting part of this change is that it is not focused on one concept, but rather several, that mixed together change the face of search as we move into the new year. What makes this change so important is that the future of search, whether it be Search “2.0″ or Caffeine oriented, is based on much more than the relevancy factors of content, links, queries and relevant infrastructure. This new “ Search-o-morphis ” brings factors into play which include site usability, site mobility, the presence of the site socially and also more and more offpage factors which go beyond traditional linking. Personalized Search Changes Real Time Search Growth of Android and Personalized Mobile Search Social Search Bing Growing into legitimate option 2 These concepts individually have an effect, but combined they leave search relevancy heading in a direction that will leave SERPs looking far different than they did in 2009. Looking at the way these changes are making search as a whole move, SEOs are going to have to focus on two new concepts in their marketing plan in 2010: 1. Social Media 2. Mobile Search Why is social media so important? Well, since social media is such an all encompassing metric, let’s look at one aspect of social media : the sharing of information. In 1998, links were important in the Google Citation algorithm because links were the way that people shared information and gave recommendations online. In 1998, in order to link to something, you usually had to hardcode a link in the HTML of your website. Doing so could take minutes to code, and hours to FTP via dial up, and if someone put that much time into linking to a site … well, that site must be of value, wouldn’t it have? With blogging, things changed. Blogging came into the forefront in 2003 with Google’s acquisition of Blogger.com and ultimately Google’s launch of AdSense; which monetized blogs and led to a new economic culture of self publishing. With anyone having the ability to launch a blog with the click of a button, any novice now had the ability to link. Links are easier to achieve, easier to manipulate and much more valuable, since the link is no longer the voice of few, but the voice of many. Enter microblogging and socially networked sharing, with Twitter and more predominantly Facebook. If Twitter is to an HTML link what Facebook is to mass blog linking. This analogy means basically that in my opinion, Twitter will hit its early adopter plateau while almost anyone will join Facebook, connect with friends and share information with others. What’s our point? Our point is that if Google is to still work off of a citation based algorithm based on relevant conversations and suggestions of websites using keywords, then the engine is going to have to catch up to the world of social media. Because bloggers don’t just blog anymore, they share thoughts and relevant information on Twitter and Facebook. If Dave’s mom reads something interesting, he’ll share it on Facebook. If Loren’s wife runs across a great recipe, she may tweet it out. Hence, microblogging . If blogging has become microblogging, then linking should become micro-linking ( ie. URL Shorteners ). If Google fails to incorporate social media signals via Twitter & Facebook sharing, TinyURL’s and other conversations … then they would be ignoring the direction of the Internet. How will social media effect search directly? Well these new changes are sending signals beyond search. Traffic The signal of traffic will not come simply from SERP use. The engines will be looking for how users interact with pages beyond their search product. How do they find the site? How do they share it? This can all be monitored from the methods above. Social media sites spread a ton of traffic throughout the web every day. But traffic is not measured in terms of shear numbers, the relevance of traffic to a site can be measured via conversions (sales, sign ups, shares), bounce rate, time on site (all hail video!), diversity of traffic, whether the user revisits the site, and how the site is viewed amongst its peers and followers. Engagement The more users engage with a document, the more it will show up in their personalized results. Methods and systems for personalized network searching (Google Patent) An embodiment of the present invention may comprise features to facilitate community building. For example, in one embodiment, the uniform resource locator comprises a community bookmark. The bookmark may be shared by a set of users or may be transmitted by one user and received by another. The second user can then perform personalized queries that are based, at least in part, on the shared bookmark. In another embodiment, a cluster of users is identified based at least in part on the bookmarks and annotations that they have previously identified. If a user spends a great deal of time on a site, it is identified as a bookmark for later personalized searches. In other embodiments, the implicit measure may comprise at least one of the quantity of repeat visits to the site or the quantity of click-throughs on the site…Other implicit measures include printing the page, saving the page, and the amount of scrolling performed on the page. Upstream and Downstream
Tags:
arabic,
data,
florida,
internet,
marketing,
news,
search-engine,
sharing,
street,
time,
tools,
voice
•
Quite new to the Internet marketing world, Jeff Herschy Schwerdt, an Ex-F-16 instructor pilot, has made a lot of profits with couple of his product launches. With his partner, Scott Twait, Jeff commenced his marketing venture with social media and online videos to drive quality traffic to generate profits. Jeff went on to reach a
Read the original:
Jeff Herschy Schwerdt – A Pilot Turned WebGuru
Tags:
cash flow funnel,
herschy-schwerdt,
his-product,
instructor-pilot,
internet,
jeff herschy schwerdt,
marketer profiles,
marketing,
online-videos,
scott-twait,
Social Media
•
Mark Ling, a webmaster, has been in the business ever since the phenomena of Internet marketing commenced back in 1999. With such abundance of experience and knowledge Mark easily makes over a million dollar per annum without spending too much time, energy and money. He got popularity after he launched couple of products like AffiloBlueprint,
Visit link:
Mark Ling – Creator of Affilorama
Tags:
affilo,
affilorama,
affilorama premium 2010,
Business,
easily-makes,
internet,
launched-couple,
mark ling,
marketer profiles,
marketing-commenced,
per-annum,
phenomena,
since-the-phenomena,
such-abundance,
the-phenomena