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Google has just added a useful button to its mobile homepage – tagged “near me now”, this feature lets you search by using your location as the query. Currently available for iPhone and Android phone users in the U.S., “Near me now” utilizes GPS for determining your whereabouts and then searches for results near your location. The new Google mobile homepage feature lets you easily search for popular categories of nearby places. Just by clicking or tapping on the “Near me now” link right on the Google mobile homepage, you will find categories of places. And if you want more you can just select the “browse more categories” link. You can also explore the whereabouts of specific locations including reviews or rants of other people about a specific restaurants and their menus and services. To use this feature, make sure that the location feature of your iPhone, Nexus One or other Android phones is activated. Then visit google.com your phone’s browser and you can easily spot the “Near me now” tab. Check out the SEO Tools guide at Search Engine Journal . Google Adds “Near Me Now” to its Mobile
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So aside from real-time search , Google is also embarking on a more ambitious and yet a possibly useful feature, this time for its mobile search service . These new features will allow you to do mobile search by voice, location maps and visual imagery. Mobile Search by Voice – This mobile search was introduced last year, and after a successful run, Google is now making this feature available in several new languages including – Japanese, joining English and Mandarin. In the long-run, Google hopes to combine voice recognition-powered search with Google’s translation service. Mobile Search by Location – What’s Nearby feature is being rolled out for Google Maps running on Adroid 1.6 devices. This feature gives you a list of the ten closes places to your current location. This feature basically answers the perennial question “What’s around here, anyway?” Mobile Search by Visual Images aka Google Goggles – Now it the most ambitious feature among the three new features of Google mobile search. Supporting again Android 1.6 devices, Google Goggles lets you search for objects using images rather than words. So, you just need to take a photo of any object you encounter in real-life and if Google recognizes it will return relevant search results. Google Goggles currently supports landmarks, works of arts and products. These new features are pretty exciting indeed. If only they will be made available for other devices such as the iPhone. Or perhaps, these could be good reasons to get an Android phone now. Check out the SEO Tools guide at Search Engine Journal . Google Experiments on New Features of Mobile
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