How to Predict Traffic from Google

Google gives you plenty of really good tools at the moment to predict the traffic to your website from Google rankings. In this post I will show you how you can make a guestimation of the %age of traffic that a particular rank will give you, this is something that I have been trying to figure out for a long time now, and with Google’s wealth of tools available we can use these to get quite fair estimations (Well I think so anyway.). So what do you need to do this: Google Adwords Keyword Tool Your Analytics Package Daily Rankings Reports Google Insights for Search Firstly some caveats, This is an estimation tool remember this and make no promises based on the results, Results can depend on many other factors other than just this such as how appealing your result looks to the searcher, Results do not take into consideration the number of sponsored listings on the page or local search results and the maps with them, real time search box and Shopping results. Collecting the

How to Aggregate Google Analytics Stats with SEJ Tools

The best thing about the SEJ tools is that you can have all aspects of your website promotion campaign and performance tracking under one combined login. Using one tool you can create and publish content , track links , monitor and compare rankings , do on-page diagnostics and also view your traffic stats. Traffic monitoring is based on Google Analytics: SEJ toolset allows to import all your Google Analytics accounts into your SEJ tools account to view your stats. To activate Google Analytics, you should first login and authorize a specific Google Analytics account so the system can access the data. This process is secure , and you can revoke access at any time. So to start: Go to ANALYTICS tab and click the link saying “Authorize Google Analytics”. Then click “Grant access” link and select the Google Account profile you want to import; You will then be taken back to your SEJ tools account where you will be able to instantly see the imported stats. The software will fetch and display the following data: The Dashboard view:

Should You Be Marketing Yourself Online?

I can’t tell you how many jobs I’ve landed just by coming up in searches for my own name in Google. Since I am an Internet marketing professional having a web presence is a must. What if you’re not a marketing professional, is a web presence something you should work on and will it benefit you? The answer of course is…Yes! As with any business your brand is what people identify with. If you are a freelancer or a consultant you are your brand. When you Google your name what comes up?  How many results are of you? How many are of someone else? If someone wanted to hire you and learn more about you what would they find?  These are important questions. It should also be important to you that when a search is done on your name that information pertaining to you and your area of expertise shows up. Why? The top reason “people searches” are done on the net is to establish ones credibility. Not having anything is almost as bad as finding something bad. Does your Myspace page show a picture of you flipping off viewers? That could be damaging and costly to your image and reputation. You can keep your personal profiles private, just don’t have damaging content or photo’s showing in your limited profile. How To Brand

Amazon is the Most Visited Website on Black Friday

Now that Black Friday is over and everyone is in the U.S. are probably busy finding the best Cyber Monday deals online , it’s interesting to note which online retailers made it to the top of the charts during Black Friday’s shopping craze. And according to Experian Hitwise data it was none other than Amazon – their second in a row. As  this year’s Black Friday traffic to retail websites went up by 9% compared to 2008, Amazon received 13.55% of U.S. visits among the top 500 Retail Websites monitored by Hitwise.  Walmart followed with 11.8% of all visits, followed by Target.com getting 5.65%, Best Buy with 4.64% and Sears with 2.95% Meanwhile, the Apple Store got the largest increase in visits from Thanksgiving Day to Black Friday 2009.  It was actually a 110% increase. Staples on the other hand got a 47% increase while Dell saw a 40%. Amazon which topped the most visited site list only managed to get a 9% increase in traffic. Looking into the traffic from Black Friday sites, Wal-Mart got most of the referred traffic with a 32% increase this year compared to 2008. Best Buy and Target follow as the second and third to get the most traffic from Black Friday sites. So, which of these online retail websites do you think would get the most traffic this Cyber Monday? Check out the SEO Tools guide at Search Engine Journal . Amazon is the Most Visited Website on Black

Your Site Is Badly Indexed? What Can This Mean?

So you appear to do everything right: you have a fair amount of unique content and you seem to update your site regularly and Google seems to often visit your site… but there appear to be much fewer links in Google’s index than there are actually on your site. So what may that mean? 1. Are there really few pages in Google’s index? You might be wrong about how many URLs are actually in the index as there appears to be no definitive way to tell this. SITE: command may be inaccurate and Google Webmaster Tools reports may be unreliable. ! To make sure a URL isn’t really indexed, use your traffic analytics tool to see if there are no Google search referrals to this page. If the page is ranked, there should be nothing wrong with it. 2. Evaluate your content quality Google may keep visiting but failing to find pages useful enough to store them in the index. By “useful” content I mean unique text content longer than one or two sentences. 3. This may be just seasonal / temporal We’ve discussed this before and here’s a helpful forum thread about that: during some (”busy”) periods of the year Google may hold off indexing new URLs: …the “holiday search results” you know. While Google is in this mode (at least what we’ve seen in the past) the basic spidering, especially for young websites, continues but their indexing is often in a holding pattern. 4. Your site is too young: wait a bit Google treats new sites with suspicion. It doesn’t want to store data of the sites it doesn’t trust (or it may be storing the URLs already but not telling you to watch the trend). So just keep adding quality and relax. 5. Check for some stupid mistakes I’ve seen quite a few people coming to me for SEO diagnostics complaining of bad indexing rate and having Noindex meta tag all over the place. Conclusions? Looking back at the post, I can’t help noticing that there’s only one “true” issue listed (the content quality) – 2 of five points describe a perfectly normal situation and one is about improper diagnostics. So is bad indexing really not an issue most of the time? Sadly, it is often an issue. But to diagnose it, you’ll need more information: like cache rate of your site pages, possible Webmaster Tools errors, low rankings, etc. Like I said, the indexing rate is too hard to diagnose to signal of anything… Check out the SEO Tools guide at Search Engine Journal . Your Site Is Badly Indexed? What Can This

Affiliate Marketing And The Internet

by Ron Cripps Affiliate marketing is an increasingly popular way to promote businesses on the internet. An affiliate is rewarded for each visitor or subscriber found through their efforts. Essentially, this is the modern adaptation to the finder’s fee. No commissions are paid to the affiliate unless there is a result such as a sale, making this a great option to online marketing online for the vendor. With the many advancements in software development it is now practical for many e-commerce sites to have their own affiliate platforms to manage their army of affiliates. There is also the option for vendors to use third party services such as Clickbank, Commission Junction or Shareasale as just a few examples to manage the affiliates and track their traffic and sales. This service usually entails paying a percentage of the sale to the third party for any sales made by the vendors site. Affiliate marketing has been the vehicle of success for many companies and the increase in revenue is usually 15-20% of a vendor’s online revenue. There is also the added benefit for the vendor of having many affiliate marketers linking to their websites talking about their products and services in forums and logs which is actually the best form of advertising they can get and it all comes to them for free. Affiliate marketing is usually only one level but as of late you can find some programs such as PPC Web Spy that allow different levels taking on the form of the network marketing vehicle.There are numerous affiliate marketing strategies available that can be offered by online merchants. A number of of the scenarios include your own software, online shopping carts that have affiliate functions, hosted services, and third-party affiliate networks such as Clickbank, Commission Junction or Shareasale . As the conception grows, a lot of merchants opt to change their terms and conditions to prohibit the affiliates from spamming or cookie stuffing and numerous other “Black Hat Marketing” practices. Previously, affiliates would often resort to spamming techniques sent through email.These not only irritated consumers, but it clogged the Internet with computer-generated mail. Many affiliates are now on board and create large volumes of generated web pages that are devoted to keywords and keyword phrases. This permitted the search engines to target their sites for the very keywords and products they were selling. After a number of months and many thousands of generated websites this also started to fill the internet with what is called junk sites and was later known as “Black Hat” tactics however… In February of 2006 Google had seen enough and released what was called the “Big Daddy” algorithm update which was designed to combat these generated spam sites. This update permitted Google to take out a large amount of duplicated content from the master search index. As a result of this Google update affiliate marketers had to become more proactive by ensuring their content was updated regularly and as unique as possible to hold a good listing in the search engines. Affiliate marketing is responsible for creating a lot of new businesses from corner to corner of the globe and is expected to evolve greatly. It offers an affiliate the chance to hitch on to a company that is already well established in the online world, and it becomes a win-win situation for everybody involved. The hopeful affiliate still has to realize that the adventure has to be taken seriously. While the merchant can offer training in the way of articles, emails, banners and even youtube video promotions as well as some timely advice, promoting the website or business/ service is left up to the affiliate, and this means understanding the policy of engagement. About the Author: Before commencing your Affiliate Marketing Campaign, Make sure you check out Affiliate X Files for all the best and up to date tutorials on promoting your products and avoid the pitfalls that cause many Affiliates to fail. Get our free affiliate marketing course while your there.

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Affiliate Marketing And The Internet

Want To Know The Benefits of Article Marketing

by Dirk Andersen Online marketers and affiliate campaigners find it difficult to adopt a proper way of marketing their businesses. Article marketing can be boon for them. Advantage is that it needs to be created only once and then it can be submitted to various article directories and syndication sites who normally pull traffic. Blogs can be another huge segment where article can be published to attract bloggers. Article marketing is a great way to generate traffic on to the website or to the blog. It can actually benefit the marketer in two ways. As these articles are published in various article directories and the blogs, it brings in crowd from both the sources. Some of these directories has a significant customer base and thus you can have access to them. This generates web site traffic. Also article marketing generates search engine traffic. Both should be used in most effective manner to get maximum benefit. Article marketing can result in web traffic if marketing is done properly across the net. However, to be more effective, it is important that key words are selected carefully. It should describe the niche or content of the article so that persons interested in the theme can actually flow in to the web site. properly done, article marketing create large amount of inbound traffic which is essential for the internet business. Article marketing is a promotional tool. Like any tool, it has to be used in the right manner to derive the best possible result. Important is to understand the hidden need of the customer and then to understand how the article is going to solve that need. Once this co relation is correctly done, job is done. This then will create steady flow of certified leads for generation of business. The benefits that article marketing brings in, makes it an attractive tool for any internet business and it is here to stay for long. The tool combines various benefits in its offering. It creates a niche for the marketer as a specialist. It creates substantial web traffic. As these articles are posted in article directories, they create search engine traffic. Thus it improves search engine positions and helps in serach engine oplimisations. About the Author: If you want to explode your traffic and really start moving up in Google then you need article submission on your site. Click the link to see an extrodinary tool.

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Want To Know The Benefits of Article Marketing